John Morley | Premium Mincemeat | 12.5kg

With over 60 years of experience, John Morley is the master of mincemeat.

This premium mincemeat is a blend of dried fruit (apples, currants, sultanas, orange peel and lemon peel), sugar syrup and spices. Plump, juicy and sweet it comes ready to use straight out of the tub. The perfect inclusion or filling in Christmas puddings, mince pies and other baked goods.

John Morley Premium Mincemeat stands out in several important ways:

Significantly Higher Fruit Content
Over 60% vine fruit (currants and sultanas), more than double that of standard recipes in the market.  This delivers a richer flavour, fuller texture, and more indulgent eating experience.

High-Quality British Apple Base
Made with nearly 20% Bramley apple purée from the UK, giving a more authentic, traditional taste profile.

Cleaner, More Natural Recipe
Formulated without added preservatives, artificial colourings, or modified starches - resulting in a simpler, more consumer-friendly ingredient list.

No Glucose-Fructose Syrups
Uses granulated sugar rather than syrups, supporting a more premium positioning and improved flavour perception.

Chunkier, More Artisan Texture
Higher fruit levels and fewer processing aids create a more homemade-style appearance and mouthfeel.

Premium Positioning Opportunity
Ideal for premium bakery, farm shop, and retail ranges where quality, provenance, and clean label credentials matter.

Summary
John Morley Premium Mincemeat delivers a more traditional, fruit-rich, and natural product — perfectly suited for brands looking to elevate their seasonal bakery offering.